Litter Education & Awareness
CASE STUDY: Allen County

Painters working on the “Plant Pride, Not Litter” mural
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Participants in Allen County’s litter summit decided to undertake
three projects to combat their litter problem. These included:
- implementing
a telephone hotline for callers to report littering and illegal dumping;
- installing web or video cameras in frequently littered areas; and
- developing a litter prevention awareness campaign.
One of the most successful projects in the awareness campaign was the
completion of a permanent “Plant Pride, Not Litter” mural.
The mural was painted on the side of a building in one of the communities
targeted for litter prevention initiatives.
The use of the wall, as well
as funds and materials, were donated by several local businesses and
organizations. The city’s “Parks Not Prisons” program
provided the painters to complete the mural.
The Lima-Allen County Regional Planning Commission also found success
with their “Plant Pride, Not Litter” yard sign and billboard
project.
The organization developed the signs and placed them in the
yards of homes located in targeted neighborhoods. In addition, the “Plant
Pride, Not Litter” logo was featured on two roadside billboards
in Allen County.
During 2004, a series of television advertisements will
be produced to specifically address local trash collection, recycling
and litter
prevention issues. In addition, a local brochure will be created as
a complement to the television public service announcements, and will
be
mailed to city residents with their monthly utility bills.
In a recent initiative, new recycled plastic trash containers have been
installed along the city’s school routes. Since the city cannot
afford to service these containers, they are encouraging school area
residents and businesses to “Adopt-a-Trash Can”.
The Planning
Commission is also working with Lima City Schools to create litter-free
school zones as well as a litter prevention awareness campaign targeted
specifically at students attending public schools.
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